Tiger Woods Isn’t Like Mike… He’s Better October 17, 2007Posted by Marquis Chapman in Golf, Sports.
Tiger Woods is definitely not a better athlete than the great Michael Jordan, but as unbelievable as it may sound, Woods is superior than Jordan when it comes to endorsing a product.
Now, I know what you’re thinking. You’re probably saying to yourself there is no possible way that Tiger Woods could endorse a product better than “Mr. Endorsement” himself, the great Michael Jordan. However, Gatorade begs to differ.
On Tuesday, Gatorade announced that they would be doing an endorsement deal with Woods, and would be giving Woods his own brand of drink called “Gatorade Tiger.” The flavors of the drink will include cherry blend, citrus blend, and grape. The deal is Woods’ first U.S. deal with a beverage company and his first licensing agreement.
Deals of the agreement were undisclosed, but there are reports that Woods will make $100 million dollars off the deal. With this deal, Woods is moving very close to the $1 billion dollar mark off of endorsements alone.
While Jordan endorsed Gatorade products almost his entire career, he was never offered or given a licensing deal. Jordan’s deal with Nike was a reported $47 million dollars over five years, while Woods’ deal with Nike pays him $100 million over 5 years. Lastly, Jordan has never come even close to reaching the billion dollar mark with endorsements and his NBA contract combined.
Like Mike? I’d rather be like Tiger.